We don’t like to throw around words like “racist” in the same sentence as the NYT’s name, but there’s no other word we can think of to describe this page in the NYT’s annual Holiday Gift Guide — called “Of Color/Stylish Gifts” and aimed exclusively at the paper’s non-white readers.
Or, as the NYT describes it, “gifts created for and by people of color.”
Found in the “Style & Travel” section of the Gift Guide, it stands alongside sections called “Frugal Travel,” “Chic and Cheerful,” and “Cosmetic Enhancements.”
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But this page is the only one aimed squarely at readers whose skin isn’t white in color — and it’s the first time we can remember a gift guide, anywhere, openly defining its offerings by their appeal to a specific racial group.
Read More: NYT Picker