Senator and presidential candidate Ted Cruz’s rise in popularity over the last few months of the election wasn’t by chance, luck, or even because other candidates arguably are dropping out of the race. His steady climb in poll numbers largely comes from his grassroots approach to campaigning, which also involves getting as many pastoral endorsements as possible.
As Western Journalism reported, the Cruz campaign employs a team of psychologists who use psychological profiling and psychographic targeting of potential voters. The Cruz campaign also looks for pastors to serve in campaign positions such as “pastor chairs,” presumably in the hopes those individuals’ circles of influence will result in votes cast for Cruz.
This week over 100 pastors’ names were released, reportedly endorsing Cruz. All the pastors are from either Florida, or Missouri, both important Super Tuesday Two states. These endorsements follows last week’s false report which indicated Chuck Norris was endorsing Cruz for president. It was reported Norris was even joining Cruz for a campaign appearance at the Charlotte Motor Speedway in N.C., but Norris stepped forward and said no such endorsement was made and he had no intention of joining Cruz on the campaign trail. Names of pastors on the list can be seen by clicking here.
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For a pastor to publicly endorse Ted Cruz, or any candidate for that matter, he or she runs the risk of having the church’s tax status revoked by the IRS. Forbes magazine ran a story on the subject. Forbes quoted the IRS rules against being involved in political campaigns saying churches with 501(C)(3) status are expressly “prohibited from directly or indirectly participating in, or intervening in, any political campaign on behalf of (or in opposition to) any candidate for elective public office.”