The Huffington Post is not for sale, despite recent rumors about the widely read Internet site, co-founder Arianna Huffington said Tuesday.
James Pitaro, vice president of Yahoo Media, wouldn’t explicitly deny Yahoo’s interest in buying the site but said that he was more focused on a recently launched partnership in which Yahoo News features content from HuffPo’s entertainment section. The TechCrunch technology blog reported last week on “rumblings” that Yahoo wanted to buy the site.
Ms. Huffington and Mr. Pitaro were part of a panel discussion on advertising and strategies for increasing Web traffic, one of many events at New York City’s “Internet Week.” The discussion also included speakers from Google News, AOL, and Glamour magazine, among others.
The Huffington Post provides a success story for websites looking to build traffic and create revenue — a problem for many sites given the constant reorganization of the marketplace. “It’s so obvious that the Internet is still the Wild West,” said Dan Abrams, founder of mediaite.com and on-air legal analyst for MSNBC.
Read More: By Matthew Rivera, WSJ
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