Dale Dawson was privileged to have been a part of the “pioneer generation” of the ‘rock n’ roll’ radio format. He spent 3.5 decades in a media that he loved, enjoyed and helped build. During his many years in radio, Dale wrote over 40,000 radio commercials, news stories, articles, and editorials. Since many commercials were only 30-seconds long, he quickly learned how to use every word very carefully. This helped him express himself when he began writing occasional articles for secular and Christian outlets. On Memorial Day 2012, Dale launched his in-your-face conservative site, On Target News (www.ontargetnews.com). It is a labor of love because he loves the country of his youth and detests what corrupt political prostitutes of both parties have done to it.